Fleets Continue to Successfully Adopt Onboard Safety Technology

Two Penske trucks drive on opposite sides of a highway. Both have digitized lines going up from the roof toward the blue sky.

The use of in-cab safety technologies is becoming increasingly common among fleets, driving significant safety improvements. Private fleets are among those that aggressively manage safety, and safety technologies are providing private fleets with unheard-of levels of visibility, tracking and analytics, according to the National Private Truck Council’s (NPTC) 2024 Benchmarking Report.

The report found that all respondents have deployed some type of onboard technology, and nearly three-quarters of the survey respondents reported adopting speed-monitoring devices, in-cab cameras, collision warnings, lane departure technology and automatic transmissions.

Within the NPTC report, most respondents (90%) reported using automatic transmissions, followed by speed-monitoring technology (89%), lane departure (82%), adaptive cruise control (82%), collision warning (80%) and in-cab cameras (80%).

Similarly, the American Transportation Research Institute’s (ATRI) 2022 report, The Impact of Rising Insurance Costs on the Trucking Industry, found that fleets are embracing safety technology, with 92% of all fleets participating in the survey reporting they had adopted new safety technology in the last three years. ATRI also found that 56% of carriers implemented three or more new safety technologies. Road-facing cameras were reported with the highest frequency (83%), followed by speed governors (46%), forward collision warnings (43%), adaptive cruise control (42%) and lane departure warnings (42%).

The American Trucking Associations (ATA) Safety Spend Survey showed that the industry invested $14 billion in 2022 in technology, training and other expenditures to improve highway safety. This is over 40% more than when the survey was last conducted in 2015.

Fleet Camera Usage

Cameras have been shown to improve driver coaching and reduce liability. ATRI’s report, Issues and Opportunities with Driver-Facing Cameras, found that the use of in-cab camera technologies in the trucking industry is dramatically increasing. Growth is especially high with road-facing cameras, which can capture safety event data that often exonerates drivers or allows parties to settle cases faster and at a lower cost.

However, driver-facing cameras (DFCs) are poorly utilized across the trucking industry. ATRI said that is often due to driver privacy concerns; confusion over video use, personal access and recording models; and concern that truck driver negligence, however subtle, will be highlighted.

ATRI found that drivers using driver-facing cameras rated the technology’s ability to improve safety at 2.6 out of 10, more than two times higher than drivers who have never used the technology. “Current experience with DFCs is one of the biggest factors leading to higher driver approval,” according to the report.

As part of its report, ATRI outlined 10 steps to greater acceptance of DFCs among drivers based on driver feedback. The top suggestion was for fleets to view footage only after a crash for legal purposes and not for coaching or internal evaluations.

Other suggestions included keeping cameras off when the vehicle is not moving, only activating cameras with significant safety events, using recordings for coaching but not punitive purposes, and increasing communication around why they use cameras and who has access. ATRI noted that carriers could develop formal policies and agreements regarding who views the footage and under what circumstances to alleviate driver concerns.

Safety Technology Choices

Chuck Pagesy, director of safety for Penske Truck Leasing, said adding cameras and other on-board safety technology is a customer decision, but Penske’s leasing team can offer input and help customers find the right safety solutions for their fleets and drivers. In addition to cameras, Penske can offer guidance on lane departure warning systems, adaptive cruise control, electronic stability control, automatic braking, air disc brakes and more.

Active Safety Technologies Private Fleets are Using*

Automatic Transmission – 90%
Speed Monitoring – 89%
Lane Departure – 82%
Adaptive Cruise Control – 82%
Collision Warning – 80%
In-cab Cameras – 80%
Disc Brakes – 80%
Driver Tracking Devices – 76%
Electronic Stability Control – 70%
Tire Inflation – 57%
Predictive Maintenance Technology – 36%
Backup Cameras – 35%

*Source: NPTC 2024 Benchmarking Survey